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Our business affects communities and stakeholders alike. As a leading European bank, UniCredit aims to support the growth and well-being of the local communities in which we live and work. We do so in the spirit of UniCredit’s mission, striving to bring our values to life every day and to strengthen our corporate identity.
Priorities 2011
- Enhance our internal reporting systems and the metrics we use to assess our contributions to communities, with the aim of progressively implementing the London Benchmarking Group’s model over the next three years. This will help us continue to better develop our community investment strategies
- In Italy, further increase our commitment to entrepreneurial excellence, innovation and internationalization of Italian small and medium enterprises (SMEs) by renewing our investments in four multiyear projects: Il Talento delle Idee, Progetto Integrato di Sostegno all’Internazionalizzazione delle PMI Sarde, Cambiare per Crescere e East Gate Export. We will also launch new initiatives in support of SMEs from Veneto and Southern Italy
- Further expand social inclusion projects in Central and Eastern Europe (CEE), strengthen our commitment to the development of social entrepreneurship, extending the areas of intervention in Italy, and deepen our colleagues’ involvement in the process of selecting the Unidea - UniCredit Foundation new initiatives
- Extend and consolidate the network of the UniCredit & Universities Foundation in Europe through new partnerships with prestigious academic institutions and new initiatives involving talented young people from around the world
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Priorities 2010
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Key achievements 2010
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| Implement the new assessment methodology tested in 2009, designed to manage major sponsorships with respect to project evaluation of quantitative and qualitative elements, benchmarking and best practices |
Partially achieved: New assessment methodology applied to major initiatives in Italy and in other countries, including Germany |
| Enhance dialogue with territories through initiatives that support business innovation and internationalization |
Achieved: Developed the initiatives Il Talento delle Idee, Progetto Integrato di Sostegno all’Internazionalizzazione delle PMI Sarde, Cambiare per Crescere e East Gate Export – serving to promote entrepreneurial excellence, innovation and the internationalization of Italian SMEs |
| Expand the Unidea - UniCredit Foundation’s Migrations Program with new projects in Italy and Central and Eastern Europe |
Achieved: Projects in Ukraine, Bulgaria and Germany generated first results. New initiatives were launched in Italy, Hungary, Croatia and the Czech Republic, while projects in Romania and Serbia were renewed. The creation of two forums in Serbia and Croatia demonstrated our support to social entrepreneurship development |
| Continue to implement the Grameen Italia project |
Partially achieved: Established the Grameen Italia Foundation, conducted related legal and organizational activities and worked to overcome challenges related to adapting the project to the socioeconomic and regulatory context of Italy |
| Extend the geographic reach of the UniCredit & Universities Foundation’s activities while increasing its cooperation with European universities |
Achieved: Renewed initiatives previously launched by the UniCredit & Universities Foundation and some UniCredit entities, forged new partnerships with prominent European universities and expanded our scholarship and prize offerings for students and researchers |
One for Clients – becoming closer to our territoriesFollowing UniCredit’s reorganization in Italy through the One for Clients (One4C) program, we created a more efficient territorial governance system. With the aim of increasing customer satisfaction, this system brings us closer to our clients and promotes greater network independence. In line with our new organization, we redesigned the Territorial Boards, which are advisory bodies appointed by UniCredit’s Board of Directors and comprised of prominent leaders from the business world, trade associations, local institutions, research centers, and cultural and volunteer organizations. For more information, please visit the dedicated section of UniCredit Italy's website.
Updated on:
07.12.2011
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